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December 14, 2009 :
FullSIX group awarded 5 times at Cristal Festival 2009
Through its agencies FullSIX and SixandCo, the FullSIX Group obtained 5 awards at the European Cristal Festival, which took place in Crans Montana in Switzerland from the 8th to the 12th of December 2009.
In the Cyber and food and beverage categories, FullSIX was awarded the French Grand Cristal and the French and Europe Cristal for Sprite’s Green Eyed World project. In the travel category they were awarded the Marketing Cristal for the project “L’avent du Train” by SNCF – CRM Services.
SixandCo France were also awarded for the site Inoa by L’Oreal Professionel with the Europe Cyber Cristal in the beauty and health care category
FullSIX Group’s president Marco Tinelli says: “We’re very proud of these awards, which, together with the nomination as Independent Communication Group of the year in France, confirm the value of our model, focused on the integration of all media with the digital ones, in service of ideas and contents. It shows that our digital DNA has been for a long time (and nowadays more than ever before) fine tuned with consumers and brands’ expectations for a pertinent, measurable and added value communication. If in 2009 we’ve been reinforcing the pillars of our integrated approach, in 2010 we will focus on our ambitious development, in maintaining our independence”.
The Cristal Festival aims at promoting excellence across all media communications; focusing on campaigns it awards for the best orchestration of innovation, creativeness and effectiveness.
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